Hmmmm… Not sure what to think really, I’ll wait before passing my judgment though! What do you think guys? Please comment below!
Following Apple’s (s aapl) unveiling of e-book publishing platform iBooks Author Thursday, I reached out to Vook, the startup founded in 2009 by Brad Inman that provides a top-to-bottom publishing experience using a Software-as-a-Service model. Vook is currently in private beta post-pivot, but it plans to offer push-button publishing and distribution using a drag-and-drop interface. That should sound familiar after Apple’s earlier announcement.
Vook’s VP of Business Development Matthew Cavnar told me on the phone that while the company is “kind of flattered” by some aspects of iBooks Author, since they look very similar to its own product, it isn’t fearful of being elbowed out of the market now that Apple’s decided to play.
Cavnar says iBooks Author helps raise the status of e-books in general, and helps promote them as a valid alternative to apps, which is good for Vook and other e-book publishers. And while the e-book creation…
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